The Risk of Leading


Leading is synonymous with risk-taking. The fact is, there's no way around this. Extending beyond your comfort zone, blazing a new trail, and moving through challenges often define one's character as a leader. Leading one's business is no different, and in many ways, is even more challenging, as there is so much personally at stake: capital, your career development, your dreams, and the impact of the lives of those in your business and beyond. It's a courageous leap to carve out your vision for your business, put it into action, and set the tone for your company culture or department, forever risking reputation, finances, and failure.

I know this personally as I've launched 3 businesses on my own and have learned a great deal each time. My first attempt was a disaster. Since I didn't have a business mentor, I patch-worked some help from colleagues in my industry, interviewed them and went forward with enthusiasm. After several months of pounding the pavement, I ran a negative profit. Not for lack of effort but for lack of strategy, systems and proper mentorship.

Yet the real stumbling block was me. I was afraid of getting out there, networking, selling, and even talking about my business. I believed in my services, but somehow this didn't translate externally. And I had no clue what my brand was. How was I really different than my competition? And truth be told, I was more interested in delivering my services than putting attention on my business development.

What changed over time is:

1) I started to get more curious and interested in business
2) I started to get more curious about me - and paid more attention to how I was getting in my own way through avoiding my fears and how this shifted to being willing to acknowledge and feel them. While I didn't have the words for it, I was embodying my own leadership the next degree.

My rough start didn't stop me and made me hungrier to push new edges, learn more about business, and launching 2 more ventures, while also getting valuable experience working for others in-between. Getting trained with EMyth was the ultimate as I got to learn how to EMyth my own business as I coach other business owners to do the same. 

I have learned that when fear comes up in the process of leading, counter-intuitively, it tells me that I'm usually on the right track. That there's a new edge outside of my comfort zone that I'm veering into. That I'm actually leading in my life and not just playing it safe.

 Here are two upcoming opportunities to overcome your own leadership and management challenges in a supportive and transformational environment:

Make sure to sign-up now and take advantage of the Early Bird Discount that ends July 12th for SF!