Part 3 of 4: Intuitive Decision Making That Sparks Innovation

 Vote for my SXSW presentation: https://panelpicker.sxsw.com/vote/82204 

Vote for my SXSW presentation: https://panelpicker.sxsw.com/vote/82204 

As many of you know, I’m writing a book, Decisive Intuition (out on shelves March 2019), that’s based on the premise that when we listen to and apply our intuitive intelligence alongside critical thinking and analysis, we make better, faster, and more holistic decisions in business. 

This leads to greater innovation and leadership as we include all of the data around us and are even more informed than just relying on what’s in our heads. This month’s series gives some insight into how you can apply your own intuition in any critical decision making process in your workplace (and beyond). And if you like what you read and want to see a workshop on this exact topic at SWSX 2019, scroll down to the bottom of this page and help us by voting this into existence!

Access Your Subconscious Mind for Greater Decision Making

In Part 1 of our series, we looked at engaging your conscious, rational mind for critical thinking around any workplace dilemma you are facing. Part 2 focused on accessing your heart intelligence. Today, we go to the gut.  

As we described in Part 2, we all have three brains that inform our decision making, although we are often not conscious of this. 

The Gut Brain


The gut brain has over 500 million neurons in our gut, which is equivalent to the size of a cat’s brain. The gut can also learn and adapt and can form memories of its own. It’s the only known organ that can actually say no to the head brain and execute its own directives. 

The gut is related to courage and survival, both of which are important in business decision making. When the stakes are high, it’s critical to bring our gut wisdom to the conversation so that we are including not just what sounds good, but also what feels good when we get down to bare bones. 


Step 4: Engaging Your Gut Intelligence

Step 4 picks up where we left off in the last post after accessing your heart intelligence. 

This time, slow down your breath, and tune into your gut center. This alone begins to change your brain states as you slow down from your conscious mind to your deeper, subconscious mind, where your intuitive intelligence awaits you. 

Now continue to ask the question that you are focusing on, when it comes to making a key decision in your business. Re-state the dilemma you are facing, whether it’s firing an employee, changing jobs, or hiring a new marketing agency. State your decision, first in the positive, such as “I am going to move forward with this business deal,” and see what you notice. And then try the opposite, “I’m not going to move forward with this business deal,” and do the same. 

Drop your mental chatter about it all, and put your full attention on your gut center. Breathe here and listen for what information comes to you as you stay with the question. Notice what data you get simply by being with your gut intelligence. 

After spending some time here, write down anything that comes to you from engaging with your gut intuition. Data could come in the form of words, images, texture, warmth, coolness, sensations, etc. Typically one of the decisions will stand out to you more than the other, in terms of your inner cues and signals. 

Simply write down what you notice without any judgment. Notice what stands out to you even if it doesn’t make sense to your rational mind. You are only gathering data at this stage, so simply track all of what you are noticing from your gut center. Next week, we’ll integrate the whole process and complete the intuitive decision-making process to help you make faster and more holistic decisions.  

If you find this helpful and think others would benefit, please vote for this two-hour workshop to be presented at SXSW in March 2019. Community voting accounts for 30% of the panel picking process and we would love your support and bringing this process to the wider masses. Please follow the link HERE to cast your vote. Thanks in advance for your support!